Selpflow - Cookie Policy
This Cookie Policy explains what cookies we use, why we use them, and how you can manage your preferences.
Essential
Selpflow (first-party)
Stores user choices (cookie consent, checkout progress)
- Type
- First-party
- Retention
- Up to 12 months
- Legal basis
- Legitimate interest (Art. 6(1)(f) GDPR)
Stripe
Enables secure payment processing and fraud prevention
- Type
- Third-party
- Retention
- Session / up to 1 year
- Legal basis
- Contract (Art. 6(1)(b)), Legitimate interest (Art. 6(1)(f))
Analytics
Google Analytics
Tracks website usage, aggregated reports on traffic, pages, engagement
- Type
- Third-party
- Retention
- 1 day - 24 months
- Legal basis
- Consent (Art. 6(1)(a))
Microsoft Clarity
Heatmaps & session recordings for UX improvement
- Type
- Third-party
- Retention
- Session / up to 12 months
- Legal basis
- Consent (Art. 6(1)(a))
Marketing
Meta Pixel (Facebook/Instagram)
Advertising effectiveness, retargeting, audience insights
- Type
- Third-party
- Retention
- Session / up to 90 days
- Legal basis
- Consent (Art. 6(1)(a))
TikTok Pixel
Advertising effectiveness, retargeting, audience insights
- Type
- Third-party
- Retention
- Session / up to 13 months
- Legal basis
- Consent (Art. 6(1)(a))
Google Ads / Conversion Tracking
Measures ad conversions and optimizes campaigns
- Type
- Third-party
- Retention
- Session / up to 24 months
- Legal basis
- Consent (Art. 6(1)(a))